New Partner Joins WEEI

July 25, 2018

The World Employee Experience Institute (WEEI) is delighted to announce that Linda Mbagwu and Charissa Verbeeck have become official WEEI Partners.  

Linda and Charissa bring an exciting mix of successful experiences to the WEEI Partner Community spanning recruitment, employer branding, engagement, and talent. 


Their company, Branding by Being, works with organizations to help them develop authenticity within the employee experience, which in turn, uplifts happiness and engagement levels within the business. Authenticity is a key element of a high quality and successful employee experience; companies that are true to their values, identity, and purpose can effectively differentiate themselves within their markets and establish a stand-out brand with consumers and colleagues. 


On partnering with WEEI, Linda and Charissa said: 


"Branding by Being is pleased to be partnering with WEEI. We believe WEEI has the same commitment we do to ensuring that businesses understand the impact of employee experience on the success of an organization. Furthermore, we are both committed to increasing the number of happy and fulfilled employees in the workplace. We are humbled to be selected as a WEEI Partner taking the vision of WEEI further."


Speaking about why Employee Experience is important, Charissa and Linda said:


"People will forget what you said or what you did, but they will always remember how you made them feel"


We believe that values and vision go further than a statement on the wall; an organization should embody their core identity in anything it undertakes if it wants to create true ambassadorship and business success. For this reason, employee experience is important because it provides access to true engagement of the workforce resulting in higher productivity, loyalty and business results."


Ben Whitter, Founder of the World Employee Experience Institute (WEEI), said: 


"I am excited to welcome Linda and Charissa to the WEEI Partner Community. Our views align on how work should be and how we can help organizations transform by putting humans, and their experiences, at the centre of the business model. The WEEI Partnership is for colleagues who are committed to making a big difference and a significant contribution to companies and the field of EX so I am thrilled to see where this partnership takes us in the UK, Europe and beyond." 


Editor's Note:

The World Employee Experience Institute (WEEI) is a global community of colleagues all working to enhance and elevate the 'experience' of work to unlock and deliver strong business and human outcomes for clients around the World. With shared values, a clear purpose, and experience that is proven in practice, WEEI Partners are at the leading-edge of the employee experience movement worldwide.  


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